Local SEO is the process of optimising your online presence to attract more business from relevant local searches.
Why local SEO matters
A large share of searches have local intent. Ranking in the map pack puts your business directly in front of ready-to-buy customers.
Core local SEO elements
- Google Business Profile optimisation
- Consistent NAP (Name, Address, Phone) citations
- Reviews and review responses
- Local landing pages and schema markup
- Locally relevant backlinks
Want help? Explore our Local SEO services.